How Sucking at Self-Promotion Made Me Feel Like the Lion from the Wizard of Oz

Self-promotion makes me self-conscious.

I suck at self-promotion. That also makes me self-conscious.

One thing I recently learned has been when you fear doing something, it’s probably the best action you could take.

Because fear is a construct of our minds.

Case in point: Nobody in the entire world was waiting around for my social media post today saying “Hi friends, this is what I’ve been doing for the last 100 days, if it doesn’t suck then please share with your friends. Kthankxbye”.

Well, nobody was waiting with bated breath except for me.

One of my more persistent obstacles with writing online has been becoming comfortable with self-promotion.

I avoided it for the same reasons I used to avoid sharing my thoughts and writing.

Because it’s damn near impossible to do it perfectly or even elegantly.

At the end of the day, you just have to get in there and do it.

And today was that day.

In the grand scheme of things, it was no more than a trifle. A whisper in the wind of a loud and busy world.

But for me, it was a new frontier.

And it was yet another reinforcement of the power of showing up every day.

Show up. Do the work. Maybe get rewarded. Do it again.

Once you start to develop confidence, the real kind of confidence that comes from hard work, you will naturally gravitate towards your fears and insecurities.

Because you are ready to face them down.

And win.

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