Why the Cliché “The Best Things in Life Are Free” is Complete and Utter Bullshit

Has something good ever happened to you and you still weren’t happy about it?

What about if a bunch of good things happened and you still could barely crack a smile? That was me yesterday. Don’t be like “yesterday me”.

Nearly across the board and by every metric, it was a successful month at work. I crushed my individual quota, continued training 5 new sales reps, took on management responsibilities of the team and made headway on key internal partnerships.

Yet I felt down.

I couldn’t even feel happy about doing things that would have seemed impossible only mere months ago.

But it took a hell of a lot of energy to get there. Was it all worth it? In the end does it really come down to cost versus value?

There’s an old Bing Crosby song that proclaims that the “best things in life are free.”

I beg to differ.

There’s a massive difference between cost and value. A thing’s cost, what we must do to get something, can be quite incongruent with what’s a thing’s use, or value, is to us. The bare-naked truth is that nothing of any value is free; even the miracle of birth is only possible through exhausting and painful effort.

I used to want things to be handed to me. As a result, I was a discount version of myself; low-cost and low-value. That version of me sucked.

Sometimes the best things in life are not free.

Sometimes the best things are the ones that cost you the most of all.

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